About

The First Real World Asset NFT Solution

Using Blockchain technology, WiV has created a novel solution to the logistical and authentication issues plaguing physical real world assets. By transforming cases and bottles of wine in NFTs we can create:

Provenance

A new provenance standard by making the asset’s history fully transparent.

Liquid Trading

A digital clone of physical assets to trade without friction.

Limitless DeFI Opportunities

A tokenized asset to interact with the DeFi ecosystem.

At WiV we do all the heavy lifting so you can just buy Wine:

WiV assets are securely stored in bonded warehouses where it’s temperature is checked regularly and is securely stored, preventing interference with your assets.

The unique identifiers connect to metadata in the NFT.

WiV will cover the costs of storage and the shipment to the warehouse from the producer. When the NFT is sold from WiV to a customer the only cost to the customer is what is paid for the wine.

If the customer would like to redeem the wine and drink it we are currently in the process of building a logistics solution for this. In this scenario the customer must cover the cost of tax and shipping

The WiV Value Conundrum

At WiV, since our inception, we have been contemplating a very abstract principle…


How do we define value?


Historically the world has come to agree that there are two ways of deriving something’s worth. The first is through utility value, what can I do with this, and the second is exchange value, what can I get for this. Fiat money, tools, commodities are based on these two principles but in the internet age a third type of value is becoming more meaningful than ever before.


We are talking about the emergence of Sign Value of course. Sign value, or social value, has always existed in some way or another. Owning a Rolex, buying a Ferrari, wearing a Versace, and of course drinking a Chateau Lafite Rothschild, all signify someone willing to spend large amounts of money on… nothing more than perceived “status”.


NFTs have taken a hold of this innate human desire and pushed it a length further. The connected nature of the internet needs some type of digital status symbol for its users. We are witnessing a changing of the guard in what really matters to people, aka their perceived value.


At WiV we are creating something unique. We have begun by taking one of the oldest Sign Value assets, wine, and built real utility around it. Wine certainly has Sign Value in its circles, it also is equipped with a pretty solid amount of utility value, through its consumption. Our mission is to utilize wines’ Sign Value, digitize it, and equip wine with DeFi in order to unlock its exchange value. This will offer a truly unique approach to investing in and collecting an old world asset in the new world of NFTs and crypto. Digital NFT Wine is the ultimate investment because of its historical connotations combined with its dynamic value proposition. From WiV, Wine will find an important place on the value spectrum in the web3 era.


A message from our founders…

Our Advisors

Daniel Maegaard
Daniel Maegaard
Seedphrase
Investor, Advisor and NFT Collector. A true OG in the NFT space, holding some of the most valuable digital art pieces known in this world. A seasoned investor and entrepreneur with an exquisite taste in wine.
Dan Hibell
Dan Hibell
CryptoBlockDan
NFT Utility Maxi & Collector. A Qualified Pharmacist since 2003, who stumbled into Blockchain in 2013 and NFTs in 2017. He is a collector of NFTs since 2017, Investor in NFT projects and NFT Gamer.
Jeff Holmberg
Jeff Holmberg
Head of Investments at Yield Guild Games
A traditional background in finance having held positions at Merrill Lynch and Goldman Sachs. Having entered the blockchain ecosystem full time in 2018 running partnerships at OpenSea, Jeff is now currently Head of Investments at Yield Guild Games.
Quoc Bao Ngo
Quoc Bao Ngo
Ceo & Founder MyReality Dao
Entrepreneur and programmer. Currently he serves as the COO of MyReality DAO. Quac also holds several other positions in the metaverse, most prominently as an official Ambassador to The Sandbox.
Juergen Hoebarth
Juergen Hoebarth
Managing Director Tokenization Ltd
Involved early with cryptocurrencies back in 2014. Today, he is a speaker and strategist who thinks ahead in terms of what will come next and how it affects our society and businesses.
Gustav Arentoft
Gustav Arentoft
Co-Founder Stable Node
Contributor MakerDAO Growth Core Unit. An academic background within Software Development and Economics. Prior to joining MakerDAO, he spent time in Argentina, working as a Fintech consultant.
Oriol Illa
Oriol Illa
Co-Founder & Winemaker Maquina&Tabla Wines
A specialist winemaker in Bierzo, Toro, Rueda and Gredos. Making wines also in Bordeaux, Crete, Jumilla, Calatayud, Asturias, Cava and Ribeira Sacra.
Magnus Jones
Magnus Jones
Nordic Blockchain & Innovation Lead Ey Tax & Law
A Tax Technologist at the law firm of EY, he is also leading the Norwegian Blockchain group.
Jonathan Hineline
Jonathan Hineline
CEO and founder of Bittrees Inc.
A substantial background in data and data systems in the digital space. He has helped design crypto smart contracts and architect many crypto systems.
Torben Jorgensen
Torben Jorgensen
CFO/Head of Finance for MakerDAO
Previously held position as CFO for Saxo Capital Markets and AP Moller Maersk. He has a proven track record from the investment banking industry and international transport/logistics.
Angelo Cazzola
Angelo Cazzola
Chief Investment Officer of 1010 Capital
Experienced Business Development expert, CEO, and COO in the cryptocurrency, gaming, and blockchain industries. He prides himself on his indelible reputation for delivering innovative operations and business strategies and client-focused solutions that improve margins.

Our Management Team

WiV's leaders bring together decades of experience in wine, technology, financial services.

Tommy Nordam Jensen
Tommy Nordam Jensen
CEO & Co-Founder
Serial entrepreneur in the tech space for the last two decades, has been involved in mergers and acquisitions with Atea, Motorola, Tucows and Verisign.
Håkon Harberg
Håkon Harberg
COO & Co-Founder
Serial entrepreneur, investor and advisor in the tech start-up field with several successful exits and international awards.
Levan Bodzashvili
Levan Bodzashvili
SVP AI and Legal
Levan has held many top positions in the Georgian government, latest as the Security Minister, Ambassador and head of the cabinet for Supreme Court.
Hans Munthe-Kaas
Hans Munthe-Kaas
VP Operations
Hans has a bachelor in Business Administration and a Msc Management with a specialization in Digital Business from IE Business School. He has a background as an entrepreneur and VC. Hans has advised companies as board member, advisor and business mentor.
Philippe Oscar Sanoy
Philippe Oscar Sanoy
CTO
Philippe has had a wealth of experience in software development, working with multiple companies in various domains and technologies. Winning awards for his achievements in some of these companies, as well as being recognized for his skills and innovative ideas.
Thomas Williams
Thomas Williams
VP Product
Thomas has a Masters in Data Analytics from Bayes Business School in London. Thomas has previously worked real estate industry and technology industry holding positions in asset management, business analysis and product strategy.
Rich
Rich
Creative Director
A creative consultant with over 15 years in digital advertising across many industries. Creator, collector, and admirer of all things NFT, wine, and blockchain.
Armand Rønn
Armand Rønn
Head of Discord
Wine connoisseur with years of experience from the fine dining scene in Oslo, Norway. Growing communities around various games and leading them to victory. Watching Discord grow from being for games into the NFT community space it is today.
Graeme Brandham
Graeme Brandham
Head of Communications
A qualified character animator, artist, writer, and wine geek (WSET 3) who has previously worked on multiple award winning TV shows for the BBC, Nick. Jr, PBS, and others.
Alex Stanton
Alex Stanton
Community Manager
Amateur Solidly/Blockchain developer with a penchant for creating point and click narratives in Unity. Demonstrable expertise in global services, administration, and IT systems.

Partners

We're proud to be partnering with these great organisations and companies.